BlackBerry CEO Pens the Most Uninspiring Blog Post About the Company's Future
John Chen, the newly named BlackBerry CEO and Chairman just published a blog post where he basically says nothing. The post, which I’m including below, is probably the worst rallying cry or attempt at building some momentum that I’ve ever seen. It’s dry, bland, uninspiring, and does not give me (and likely employees or investors) any confidence in the future of BlackBerry.
I thought this guy was supposed to be the saviour of BlackBerry, sounds like not much (or enough) is changing.
To our BlackBerry Community,
As you know, this is a time of significant change at BlackBerry as we accelerate our efforts to transform our business.
I know there has been a lot said about BlackBerry, but let me remind you that at BlackBerry, we are not dwelling on the past. We are looking towards the future.
We Are Committed to Reclaiming our Success
We have begun moving the company to embrace a multi-platform, BYOD world by adopting a new mobility management platform and a new device strategy. We are also leveraging our tremendous assets, includingBBM, our network and QNX. While we are proud of these accomplishments, we know there is more work to be done.
I know that it’s going to take time, discipline and tough decisions to reclaim BlackBerry’s success and we are ready for that challenge.
Our Commitment to our Customers Remains Unchanged
We remain committed to delivering high quality products and services to the millions of people who rely on us globally. We also want our customers to know that BlackBerry has significant financial strength for the long-haul.
I believe in the value of this brand. With the right team and right strategy in place, I am confident that we will rebuild BlackBerry for the benefit of all of our constituencies.
We are Excited for the Future and you Should Be Too
Thank you for your strong support and continued commitment.
Sincerely,
John S. Chen
Executive Chair and CEO